{"id":11296,"date":"2021-07-07T16:23:15","date_gmt":"2021-07-07T19:23:15","guid":{"rendered":"https:\/\/meunegocio.uol.com.br\/blog\/?p=11296"},"modified":"2025-12-11T18:25:10","modified_gmt":"2025-12-11T21:25:10","slug":"ebook-instagram-para-iniciantes","status":"publish","type":"post","link":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/","title":{"rendered":"Como usar o Instagram: guia para iniciantes"},"content":{"rendered":"\n<iframe height=\"405\" scrolling=\"no\" src=\"https:\/\/jsuol.com.br\/p\/g\/eloqua\/contact\/academia.html?ebookTitle=Como usar o Instagram: guia para iniciantes&amp;ebookLink=aHR0cHM6Ly9mZXJyYW1lbnRhcy5kb3dubG9hZC51b2wuY29tLmJyL3VvbGhvc3QvZWJvb2tzL2Vib29rX2NvbW9fdXNhcl9vX2luc3RhZ3JhbV9ndWlhX3BhcmFfaW5pY2lhbnRlcy5wZGY&amp;Id=18\" ==\"quot;&quot;&quot;\" frameborder=\"0\"><\/iframe>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":24,"featured_media":11969,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,23,35],"tags":[1159],"class_list":["post-11296","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","category-materiais","category-redes-sociais","tag-recursos-do-instagram"],"gutentor_comment":0,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Como usar o Instagram: guia para iniciantes - UMN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Como usar o Instagram: guia para iniciantes - UMN\" \/>\n<meta property=\"og:url\" content=\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-07T19:23:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-11T21:25:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"504\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Yuri Torres\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yuri Torres\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/\"},\"author\":{\"name\":\"Yuri Torres\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/person\/41505c2cd07dc07109e30bea51edee93\"},\"headline\":\"Como usar o Instagram: guia para iniciantes\",\"datePublished\":\"2021-07-07T19:23:15+00:00\",\"dateModified\":\"2025-12-11T21:25:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/\"},\"wordCount\":7,\"publisher\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg?wsr\",\"keywords\":[\"Recursos do Instagram\"],\"articleSection\":[\"Marketing Digital\",\"Materiais\",\"Redes Sociais\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/\",\"url\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/\",\"name\":\"Como usar o Instagram: guia para iniciantes - UMN\",\"isPartOf\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg?wsr\",\"datePublished\":\"2021-07-07T19:23:15+00:00\",\"dateModified\":\"2025-12-11T21:25:10+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#primaryimage\",\"url\":\"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg?wsr\",\"contentUrl\":\"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg?wsr\",\"width\":720,\"height\":504,\"caption\":\"Instagram para iniciantes\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/uolhost.uol.com.br\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Como usar o Instagram: guia para iniciantes\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#website\",\"url\":\"https:\/\/uolhost.uol.com.br\/blog\/\",\"name\":\"Blog UOL Host\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/uolhost.uol.com.br\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#organization\",\"name\":\"Blog UOL Host\",\"url\":\"https:\/\/uolhost.uol.com.br\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2025\/01\/UOL_Host.png?wsr\",\"contentUrl\":\"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2025\/01\/UOL_Host.png?wsr\",\"width\":2000,\"height\":393,\"caption\":\"Blog UOL Host\"},\"image\":{\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/person\/41505c2cd07dc07109e30bea51edee93\",\"name\":\"Yuri Torres\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4c96a05faea9fdf86f95d5b723e438c9cc14ad5c342d76486e5a4c8ac8259492?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4c96a05faea9fdf86f95d5b723e438c9cc14ad5c342d76486e5a4c8ac8259492?s=96&d=mm&r=g\",\"caption\":\"Yuri Torres\"},\"description\":\"Profissional de Reda\u00e7\u00e3o e Marketing, com 10 anos de experi\u00eancia no desenvolvimento de estrat\u00e9gias de conte\u00fado voltadas \u00e0 comunica\u00e7\u00e3o de marcas. Atua na cria\u00e7\u00e3o de materiais que fortalecem a presen\u00e7a digital, ampliam o engajamento e contribuem para o alcance de resultados alinhados aos objetivos de neg\u00f3cio, com experi\u00eancia no atendimento a empresas de diferentes segmentos. LinkedIn\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/yuri-torres-271093108\/\"],\"url\":\"https:\/\/uolhost.uol.com.br\/blog\/author\/yuri-torres\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Como usar o Instagram: guia para iniciantes - UMN","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/","og_locale":"pt_BR","og_type":"article","og_title":"Como usar o Instagram: guia para iniciantes - UMN","og_url":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/","article_published_time":"2021-07-07T19:23:15+00:00","article_modified_time":"2025-12-11T21:25:10+00:00","og_image":[{"width":720,"height":504,"url":"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg","type":"image\/jpeg"}],"author":"Yuri Torres","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Yuri Torres","Est. tempo de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#article","isPartOf":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/"},"author":{"name":"Yuri Torres","@id":"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/person\/41505c2cd07dc07109e30bea51edee93"},"headline":"Como usar o Instagram: guia para iniciantes","datePublished":"2021-07-07T19:23:15+00:00","dateModified":"2025-12-11T21:25:10+00:00","mainEntityOfPage":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/"},"wordCount":7,"publisher":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/#organization"},"image":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#primaryimage"},"thumbnailUrl":"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg?wsr","keywords":["Recursos do Instagram"],"articleSection":["Marketing Digital","Materiais","Redes Sociais"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/","url":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/","name":"Como usar o Instagram: guia para iniciantes - UMN","isPartOf":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#primaryimage"},"image":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#primaryimage"},"thumbnailUrl":"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg?wsr","datePublished":"2021-07-07T19:23:15+00:00","dateModified":"2025-12-11T21:25:10+00:00","breadcrumb":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#primaryimage","url":"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg?wsr","contentUrl":"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2021\/07\/Mockup_Ebooks_E-BOOK-Como-usar-o-Instagram-guia-para-iniciantes.jpg?wsr","width":720,"height":504,"caption":"Instagram para iniciantes"},{"@type":"BreadcrumbList","@id":"https:\/\/uolhost.uol.com.br\/blog\/ebook-instagram-para-iniciantes\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/uolhost.uol.com.br\/blog\/"},{"@type":"ListItem","position":2,"name":"Como usar o Instagram: guia para iniciantes"}]},{"@type":"WebSite","@id":"https:\/\/uolhost.uol.com.br\/blog\/#website","url":"https:\/\/uolhost.uol.com.br\/blog\/","name":"Blog UOL Host","description":"","publisher":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/uolhost.uol.com.br\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/uolhost.uol.com.br\/blog\/#organization","name":"Blog UOL Host","url":"https:\/\/uolhost.uol.com.br\/blog\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2025\/01\/UOL_Host.png?wsr","contentUrl":"https:\/\/uolhost.uol.com.br\/blog\/wp-content\/uploads\/2025\/01\/UOL_Host.png?wsr","width":2000,"height":393,"caption":"Blog UOL Host"},"image":{"@id":"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/person\/41505c2cd07dc07109e30bea51edee93","name":"Yuri Torres","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/uolhost.uol.com.br\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4c96a05faea9fdf86f95d5b723e438c9cc14ad5c342d76486e5a4c8ac8259492?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4c96a05faea9fdf86f95d5b723e438c9cc14ad5c342d76486e5a4c8ac8259492?s=96&d=mm&r=g","caption":"Yuri Torres"},"description":"Profissional de Reda\u00e7\u00e3o e Marketing, com 10 anos de experi\u00eancia no desenvolvimento de estrat\u00e9gias de conte\u00fado voltadas \u00e0 comunica\u00e7\u00e3o de marcas. Atua na cria\u00e7\u00e3o de materiais que fortalecem a presen\u00e7a digital, ampliam o engajamento e contribuem para o alcance de resultados alinhados aos objetivos de neg\u00f3cio, com experi\u00eancia no atendimento a empresas de diferentes segmentos. LinkedIn","sameAs":["https:\/\/www.linkedin.com\/in\/yuri-torres-271093108\/"],"url":"https:\/\/uolhost.uol.com.br\/blog\/author\/yuri-torres\/"}]}},"_links":{"self":[{"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/posts\/11296","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/comments?post=11296"}],"version-history":[{"count":1,"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/posts\/11296\/revisions"}],"predecessor-version":[{"id":19183,"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/posts\/11296\/revisions\/19183"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/media\/11969"}],"wp:attachment":[{"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/media?parent=11296"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/categories?post=11296"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uolhost.uol.com.br\/blog\/wp-json\/wp\/v2\/tags?post=11296"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}